For our co-branded merchandise collaborations, we design the collaboration merchandise in-house, incorporating elements of both Explore Joplin’s brand assets and those of our collaborator (like logos, names, or mascots).

Through our agreements with collaborators, Explore Joplin obtains a non-exclusive, limited-term license to use their brand assets for the specific collaboration merchandise. This means Explore Joplin obtains the right to create and sell the co-branded merchandise on our website for the duration of the collaboration. Our collaborators are not authorized to sell the co-branded merchandise themselves unless specifically agreed upon.

After the collaboration, Explore Joplin retains sole ownership of the collaboration artwork itself.