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Share Your Story in the Spotlight

Share your stories, insights, and local expertise with Explore Joplin’s community. Whether you’re spotlighting hidden gems, offering business tips, or sharing local adventures, your voice adds to what makes Joplin special.

Ready to inspire locals and visitors alike? Here’s how to write a post that connects.

Know Your Audience

Our readers are either Small Business Owners looking for tips and strategies, or ‘Explorers’—locals and visitors searching for hidden gems in Joplin. Write with them in mind to make your content more relevant and engaging.

Pro tip: For business owners: Share practical tips, local success stories, or growth strategies. For explorers: Highlight must-see spots, unique experiences, or insider secrets about Joplin that only locals know.

Follow Our Blog Structure

Keep your post engaging and easy to read. Start with a strong intro, follow with 3 to 6 key points, and wrap it up with a memorable conclusion. Include a main featured image, and optional images for each section. Photo credit toggles are available if needed.

Pro tip: Use a compelling headline and hook readers with your intro. Make each section impactful and easy to skim. High-quality images keep readers engaged and add personality to your post.

Write Quality, Evergreen Content.

Create posts that remain relevant over time. Use Langston AI to outline ideas or draft sections, then add your personal touch. 100% AI-written content may be removed unless approved by our team.

Pro tip: Evergreen content answers common questions, offers timeless tips, or highlights lasting attractions in Joplin. Make it useful anytime someone reads it.

Make It Easy to Read & Share

Break up text with subheadings, bullet points, and images. Use a conversational tone that feels personal and inviting. Langston AI can help you polish your post. When you’re done, share it on social media to drive traffic back to Explore Joplin.

Pro tip: Encourage readers to comment and share your post. Engaging content builds community and boosts visibility on Explore Joplin.
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